
Capable Management with Both Medical and Business Expertise

Dr. Lim Wooi Khai
Managing Director
Dr. Lim is a certified aesthetic physician with a Letter of Credentialing and Privileging (LCP) in aesthetic medicine from the Malaysian Ministry of Health. He also holds a diploma from the American Academy of Aesthetic Medicine (AAAM), an internationally-recognized educational institute that provides existing physicians with training in the latest aesthetic medicine procedures. A keen researcher, Dr. Lim has presented papers on stem cell therapy, orthopedics, and general practice in various academic settings. His dedication to advancing medicine (aesthetic medicine in particular) has earned him various academic and industry leadership positions. Since 2018, he has been a board committee member at the Malaysian Society of Aesthetic Medicine (MSAM), in addition to being a life member of the Korean College of Cosmetic Surgery, the UK Royal College of Emergency Medicine, and the International Society for Stem Cell Research. Having successfully managed De Era clinics over the last 8 years, Dr. Lim possesses the right combination of medical and business expertise to enhance the quality of patient care while pursuing profitable business strategies. He is excited about the potential of cell therapy to help patients age gracefully while retaining the health they enjoyed in their youth.

Dato’ Loke Mei Chan
Shareholder and Member of the Board of Directors.
Dato’ Loke is an accomplished businesswoman with over 25 years of experience in the manufacturing, real estate, and finance industries. She is currently the Group Managing Director of the Kemakmuran Group of Companies, a multinational consortium that specializes in road maintenance and safety. Having heard about our success from industry contacts, Dato’ Loke decided to invest in us after conducting an independent evaluation of our fundamentals and growth prospects. Aside from providing us with financial backing, she will also support our expansion by offering us expert business advice as a member of our Board of Directors.

Prof. Dr. Azizi Ayob
Chief Scientific Officer
Prof. Dr. Azizi is a distinguished healthcare veteran with experience in academia, industry, and government. A licensed medical professional who previously taught at the International Islamic University Malaysia (IIUM) and currently serves as a Senate member at the International Medical University (IMU), the breadth and depth of his professional experience has earned him a seat on the Panel of Accreditation for Medical Programs at the Malaysian Qualifications Agency. Prof. Dr. Azizi’s medical expertise is complemented by his experience serving in various senior roles in the private sector, including holding the position of Medical Director at Questra Clinical Research, a contract research center; and MSU Medical Center, a private hospital. Over the years, he has amassed invaluable insights into current developments in the healthcare industry, which he will draw on when leading research on the best medical solutions to promote at De Era clinics.

Mr. Kenny Chua
Corporate Advisor
De Cell Berhad is supported by Mr. Kenny Chua from Vilor Berhad. He is the Corporate Advisor who offers valuable advice, insights and resources on the strategic and operational aspects, allowing our company to continuously reinforce our position and unique value propositions in the industry. Kenny has exited several startups himself and incubated more than 50 startups since 2017, some of which have achieved massive success under his incubation.

Dr. Koh Kai Yee
Chief Doctor.
Like Dr. Lim, Dr. Koh is an aesthetic physician with an LCP from the Malaysian Ministry of Health. After qualifying as an aesthetic physician, she continued training under AAAM to further hone her skills in aesthetic medicine. In 2012, she graduated from her training to become an AAAM Board Certified Aesthetic Physician – a mark of honor for practitioners of aesthetic medicine worldwide.
Dr. Koh is highly respected among aesthetic medicine practitioners in Malaysia, who have nominated her as a MSAM board committee member every year since 2014. In 2020, to mark her achievements in the field, she was entrusted with the position of MSAM vice president to advocate for industry interests. She is also a seasoned researcher, having worked alongside Dr. Lim, our Managing Director, on many studies on the effectiveness of stem cell therapy.
As chief doctor, Dr. Koh is responsible for overseeing the entire medical team to ensure strict quality control. She will be instrumental in bringing in the best treatments for our patients and making sure that all medical personnel Dr. Koh Kai Yee execute each procedure perfectly.
Dr. Koh is highly respected among aesthetic medicine practitioners in Malaysia, who have nominated her as a MSAM board committee member every year since 2014. In 2020, to mark her achievements in the field, she was entrusted with the position of MSAM vice president to advocate for industry interests. She is also a seasoned researcher, having worked alongside Dr. Lim, our Managing Director, on many studies on the effectiveness of stem cell therapy.
As chief doctor, Dr. Koh is responsible for overseeing the entire medical team to ensure strict quality control. She will be instrumental in bringing in the best treatments for our patients and making sure that all medical personnel Dr. Koh Kai Yee execute each procedure perfectly.

Dr. Ng Pei Swam
Head of Aesthetics
Dr. Ng is a LCP-bearing aesthetic physician who specializes in treating skin conditions. Inspired to learn more about maintaining clear, healthy skin, she completed a postgraduate certificate in dermatology from the Academy of Family Physicians of Malaysia while working full time at the clinic – a testament to her work ethic and her passion for aesthetic medicine. Dr. Ng is in charge of researching the latest aesthetic treatments and introducing the most beneficial options to our patients in consultation with Dr. Koh. She looks orward to making all our patients look and feel beautiful, inside out.

Dr. Jevan Gunasenalan
Head of Functional Medicine
With over 15 years of experience in the medical field and an Excellence in Service Award from one of the hospitals he served at previously, Dr. Jevan is well-qualified to evaluate patients and recommend suitable treatment courses to them. His specialty is functional medicine, an approach to medical care that prioritizes holistic treatment regimes involving lifestyle changes as well as medical interventions that are tailored to the patient’s unique needs. Dr. Jevan’s belief that health is a person’s greatest asset motivates him to do his best for patients every day. His expertise in holistic medicine will be invaluable as we seek to develop treatments that contribute to the patient’s overall well-being.

Dr. Marsheila Om Sharom
Head of Medicolegal
Like most of her colleagues, Dr. Marsheila is a Ministry of Health-certified aesthetic physician. She has attended many courses to enhance her skills, including workshops on face lifting, Botox injection, and pain management. Her commitment to extra training culminated in a diploma in aesthetic medicine from AAAM, the prestigious institution that both Dr. Lim and Dr. Koh also attended. Dr. Marsheila manages our clinic in Seri Kembangan in addition to being our medicolegal advisor. She will draw on her legal knowledge and her attention to detail to help us navigate through and remain on the right side of health and safety regulations.

Dr. Tan Yee Chuin
Medical Officer
A seasoned medical practitioner who has also earned a professional diploma in aesthetic medicine, Dr. Tan is a talented new addition to the De Era clinician team. To prepare herself for the demands of the job prior to joining us, she obtained a Certificate of Training in two popular procedures – laser devices and chemical peel as well as botulinum toxin and dermal filler. A quick learner and a perfectionist, she has won praise from her colleagues and patients alike for her discipline and her excellent work ethics. Dr. Tan is working towards obtaining her LCP from the Ministry of Health. We are confident that her application will be approved in the near future, offering her more opportunities to demonstrate her skills as a full-fledged aesthetic physician.

Dr. Ch’ng Chen Nee
Medical Officer
Dr. Ch’ng is a passionate young medical officer who assists with performing procedures and patient care. Despite her youth, she has already demonstrated a knack for building rapport with patients, making them feel safe, cared for, and listened to. She is rapidly building up her skills in dermatology and aesthetic medicine on the job and aspires to go into training as a certified aesthetic physician once she has accumulated sufficient working experience.

Ros Nur Athirah Roslan
Process Chemist
Having served as a process chemist and quality assurance executive for the last 5 years, Ros’s expertise lies in product testing and quality control. A competent quality inspector, she takes her responsibilities very seriously, testing products multiple times and meticulously recording all her observances to ensure that all health and safety requirements as well as consumer expectations are met. Ros is an excellent team player who looks forward to working with Dr. Azizi and Nadia to develop more innovative solutions for the benefit of De Era patients. She is already showing great promise in her first month on the job.

Nur Nadia Amdan
Development Chemist
Nadia has been working in product development for the past 7 years, including a 2-year stint at well-known supermarket chain Tesco where she formulated own-brand personal and home care products. Other than her technical skills, her greatest assets are her precision and her attention to detail, making her a highly desirable researcher capable of carrying out detailed plans and developing products to exact specifications. Nadia is eager to learn more about health and wellness from Dr. Azizi, her new supervisor. She hopes to develop a versatile set of skills that can be applied to create high-quality products in all industries.

Shekin
Cosmetic Chemist
A highly motivated cosmetic chemist with over 8 years of experience in formulating and regulatory affairs, Shekin has also spent 3 years in Universiti Putra Malaysia where she researched on various projects particularly molecular genetics, chemical pathology and haematology. One of her projects was working with BERNAS, in which she was assigned to develop a range of skin care from germinated brown rice. This has led her to where she is today, a cosmetic chemist. She is also well versed in the regulatory aspects of halal, GMP and ISO certifications, licensing, marketing and legal compliance of cosmetic and health supplement products. Over the past years, she has been working closely with various government agencies such as National Pharmaceutical Regulatory Agency (NPRA), Jabatan Kemajuan Islam Malaysia (JAKIM), Food Safety Information System (FOSIM) and Medical Device Authority (MDA) providing her a good and strong relation with these authority bodies. Her scientific background in the academic field and her vast knowledge in industry has prepared a solid background for Shekin to be part of De Cell Bhd. Shekin graduated with Bachelor of Biomedicine (Hons) and has been working for 11 years.